The Link Price Calculator is a free online tool that estimates the market value of a paid backlink from any given website. Link pricing is relevant for bloggers and site owners who sell advertising or sponsored content, as well as for marketers and SEO professionals evaluating the cost-effectiveness of paid link placements.

The estimate is calculated based on publicly available metrics including Domain Authority, Page Authority, Moz Rank, Alexa rank and estimated organic traffic — factors that publishers and buyers typically use to price link placements.

How to Calculate Link Price

• Enter the domain or URL where you want to place a link
• Click Calculate Price
• View the estimated link value and the underlying metrics driving the estimate

Factors That Affect Link Price

• Domain Authority (DA) — higher DA commands premium pricing
• Traffic volume — high-traffic sites justify higher link prices
• Niche relevance — links on topically relevant sites are worth more
• Link placement — in-content links are worth more than sidebar/footer links
• Page authority — links from high-PA pages are more valuable

This tool provides an estimate only — actual market prices vary significantly based on negotiation, niche and editorial standards. Use as a starting benchmark. Free, no login required.